Discover reformer pilates class at FRAME Kings Cross

• Alexandra Harrison ★★☆☆☆

  Frame has lost much of what made it special since its acquisition by Wellverse. After 10+ years as a loyal customer, I’ll be using up my remaining classes and leaving. Two reasons: 1. Customer-first culture has disappeared. I recently asked for a discretionary one-month extension because of a recurring shoulder injury. In the past, this would have been handled with trust and common sense. Instead, I was asked to provide a physio note and received a polite but entirely inflexible response when I raised this with the manager over email. No attempt to retain a customer of over a decade—just bureaucracy and a clear assumption that customers need proving lest they might be … lying? 2. The compulsory grippy socks. I’m glad the booking system now makes this clear after I raised my complaint, but forcing customers to buy £10 socks at the door feels like a cash grab. For over 10 years, normal sports socks were apparently fine. If this is about increasing revenue, just say so—don’t dress it up as “health and safety.” And if you want to prove me wrong - start selling those socks for £5 quid max like other gyms … I’ll wait … until India sends me another email entirely lacking in apology and toeing the party line in her grippy socks. Adios Frame - I do hope Pip and Joan got a good founder exit at least… It’s disappointing to see a once community-focused business become another company driven by policies, upselling and the bottom line.

• Shain Kahn ★★☆☆☆

  I have had an enjoyable experience at other classes here before, but my recent experience in a Reformer class with Lucia was so bad, I felt I had to leave a review to warn others. Lucia kicked me out of the Reformer class for not having done 3 beginners classes beforehand, blaming the incompetence of the front desk for letting me into the class in the first place. While I later discovered she was correct (although this policy wasn’t very clear on class pass) the hostility she used in telling me to leave was so intense that in the future I will look to other locations to take classes in a less hostile environment. She even told my partner to leave, even though she had done other Pilates classes before, because she had not done them at Framed. Ultimately I have given 2 stars because the lady at the front desk was very nice and helped resolve the situation with a refund. But can’t get the taste of this horrible experience out of my mouth

• I M ★☆☆☆☆

  I left my shoes on the shoe rack outside the training room, and they were stolen. When I told the staff, all they said was, “We don’t know. There’s nothing we can do,” and that was the end of it. I’ve been going to gyms in many different countries for years, and this was the first time I’ve ever experienced something like this. There doesn’t seem to be any proper security in place, so I strongly recommend keeping all of your belongings in a locker. Needless to say, I decided not to sign up for a membership.

• Nat Ge ★★★★★

  I’ve been attending classes at this gym regularly, and I have to say, it’s been an outstanding experience every time. The facilities are top-notch, and the variety of classes offered ensures there’s something for everyone, no matter your fitness level. What truly sets this gym apart, however, is the incredible staff. I’d like to give a special shout-out to Chiara, who consistently makes my experience here so much more enjoyable. She’s always so kind, approachable, and genuinely helpful. Whether I have questions about the class format, need tips on form, or just want some general advice, Chiara is always there with a smile, ready to offer her expertise. She’s incredibly thoughtful and takes the time to ensure everyone feels welcome and supported in their fitness journey. Even though I’m not a full member, I always look forward to the classes because of the positive vibes all around,I highly recommend it Thank you

• Gabriella Robinson ★★★★★

  Love training at Frame!! The front of house team bring the best vibes and are super friendly and happy to help with whatever you need. The classes are really well thought out and welcoming for all ages and abilities. Honestly makes working out feel way more fun 🫶

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